Why Lawler Associates
Jane Lawler is a UK garden products marketing consultant with a broad client base in the consumer garden & leisure market. Jane has 30 years Marketing and Business development experience, working in large corporations, investor funded enterprises and family owned businesses. She has worked at all levels from junior management up to Main Board Director.
She provides sound strategic advice and delivers down to earth and practical solutions to business development and marketing challenges for her clients. She is extremely well networked in the garden products, DIY and horticulture retail supply sector and supports her clients with hands on practical support as well as strategic business advice.
Strategic Marketing
Jane helps clients manage corporate identity as well as developing product brands using a structured approach to research and insight to ensure that all business communications and marketing are well targeted and effective.
If required, Jane can also develop a full and detailed brief and manage the process of selecting and appointing the right creative and graphics partners, managing the process to ensure cost effective delivery of agreed communication goals. She has significant experience of working with several agencies with a track record in garden products marketing.
Business Consultancy
Identifying the most attractive opportunities and distilling these down to a concise and deliverable action plans is how Jane approaches business development for her clients.
Landscaping the market as part of the planning process ensures that your business is focused on the most lucrative opportunities. It also stops you wasting valuable resources. Jane will help you and your team establish priorities and remain focused on sales and profit. She’ll support you throughout the planning process for your own garden products marketing project
Services
Business Development
Helping you to Identify and focus on key opportunities that drive your business growth
Market Planning
Building a strategic market plan that helps to deliver your overall business objectives
Marketing Communications
Branding Strategies
New Product Development
Using insight and experience to get your new product positioning and pricing right
Business Mentoring
Supporting teams with new skills and processes to improve business performance
Testimonials
Clients
Ecoeffective
